The Offices of Kevin Glennon

Drug Abuse

An Open Letter to Governor Charlie Baker

Governor Charles Baker Massachusetts State House 24 Beacon St, Boston, MA 02133 Your Honor, While I can appreciate your desire to help the people of Massachusetts lead healthier lives, I must protest that your decision [...]
Uncategorized

Who’s Building the Ridesharing Television Network?

If you jump into the back of a cab in New York City, chances are you’ll have a small television screen back there showing you ads and paid content. This technology was rolled out in [...]
Ad Industry

If You’re Using Agile, You’re Doing it Wrong.

Since I’m going to slam agile project management (APM), I figured I’d first be very clear: there are times when using agile is great. When you absolutely have to be the first to market with [...]
Humor

How Many Five-Year-Olds Can You Take in a Fight?

You’re standing in the center of a bright warehouse. There are no poles or structural support beams, nor is there any furniture or other items to grasp. Every fifteen seconds a random door opens from [...]
Ad Industry

Fans Are the Future

Fan fiction is nothing new. For decades people have written stories about their favorite movie and comic book characters, created their own t-shirts and merchandise, and developed their own role-playing groups and games. Modern technology, [...]

Want to Get Out of Your Gym Membership?

February 28, 2014 1

A Tale As Old As Time It’s not a new story – you join a new gym, pay a down payment, go for a little while, and then stop going but still have a monthly […]

At Least Read My Quotes!

April 30, 2019 0

Recently, local television station Boston 25 News ran a piece about a video someone posted online of a coyote running around in the woods in our suburbs. Most of the piece was fine, except that […]

If You’re Using Agile, You’re Doing it Wrong.

June 4, 2019 0

Since I’m going to slam agile project management (APM), I figured I’d first be very clear: there are times when using agile is great. When you absolutely have to be the first to market with […]

Producers, Not Project Managers

by Kevin in Ad Industry 0

A talented copywriter can come up with campaign concepts, compose copy, proof and edit for grammar and spelling, lead creative reviews, and perform many job-related tasks. Although a copywriter can edit copy, you wouldn’t hire [...]